Interakt’s Giveaway Automation allows businesses to increase engagement and followers on Instagram by automating the process of rewarding users who interact with giveaway posts. This guide will walk you through the steps needed to configure this automation on Interakt.

Getting Started

1. Sign In

Log in to your Interakt account and navigate to the Automation module.

2. Select Giveaway

Automation under Quick Flows

Under the Automation section, click on Quick Flows. Here you will find two options for Instagram automation 

• Instagram PP automation

• Giveaway automation

Click on Giveaway Automation to begin the configuration process.

3. Configure Global Setting for Giveaway Automation

Note: This is an one time setup and optional step users can choose to completely skip it

Set the default comment reply text (e.g., “Please check your DMs to receive your giveaway”) for all giveaway automation posts. Customize the message, add variations, and set the comment reply limit (e.g., 1000 comments). Optionally, define exclusion keywords to prevent triggering giveaways for negative comments.

4. Create New Giveaway Automation

Click ‘Create New’ to open a popup and select ‘Giveaway Automation,’ then click ‘Proceed.’

5. Select Instagram Post for Giveaway

From the list of Instagram posts pick the one that has to be configured with giveaway automation.If a post already has another quick flow enabled (e.g., PP automation), it cannot be used for giveaway automation.

• Select the input type that will trigger the giveaway automation.Set specific keywords (e.g., “discount”, “free gift”) that users can comment to trigger the giveaway.

• In case of phrases, set exact phrases that must match the comment for the automation to trigger.

Note: It is also possible to set up a trigger with any comment on the post.

6. Configure Follow Me Card

Interakt prompts users to follow your account by including a button like “I have followed you.” This ensures users are following your account before receiving the giveaway.

7. Set Giveaway Content

Determine the giveaway content:

• Coupon Code: Provide a coupon code and an optional redemption button.

• Image: Upload an image related to the giveaway (e.g., an ebook cover).

• Carousel: Create a carousel with multiple images or text messages to showcase different giveaway options.

8. Activate the Giveaway Automation

• Review your entire setup to ensure accuracy.

• Click “Activate” to start the giveaway automation.

9. Test the Giveaway Automation

• Visit the Instagram post and leave a comment that triggers the automation.

• Verify that:

– The automated comment is posted.

– The “Follow Me” card is displayed.

– After following, the user receives the giveaway content.

Conclusion

With the Giveaway Automation set up, your Instagram giveaway process becomes automated, allowing you to increase user engagement and grow your followers efficiently. By following this guide, you’ve configured your giveaway flow to work seamlessly on Instagram, enhancing both customer interaction and the overall experience on your account.