...

Case Study

Transforming Customer Engagement: How KCPC Bandhani Reduced Costs by 65% Using WhatsApp with Interakt

KCPC Bandhani enhances customer satisfaction by providing clear and accessible support, ensuring every individual finds the perfect Bandhani saree to celebrate their style and embrace timeless traditions.

Industry
Fashion & Retail

Use Case
Customer Engagement

Winning Features

KCPC Bandhani Preserves Tradition and Enhances Customer Engagement with Interakt

Interakt has been a game-changer for our business. By simplifying communication and automating workflows, it has empowered us to better serve our customers and scale our operations effortlessly.
Picture of CA Piyush Agarwal

CA Piyush Agarwal

Founder of KCPC Bandhani

Compared to SaaSMe 2022

30%
Reduction in response time
50%
Improvement in Engagement

24/7

Improvement in Engagement

Like what you see? Share it with a friend

Table of Contents

About KCPC Bandhani

KCPC Bandhani is a brand committed to celebrating the artistry of traditional Indian women’s wear. Specializing in Bandhani sarees, KCPC Bandhani also offers a range of sarees, dupattas, lehengas, suits, and kurtis, seamlessly blending traditional craftsmanship with contemporary designs.


Founded by CA Piyush Agarwal, KCPC Bandhani emerged from a passion for preserving Rajasthan’s textile heritage and promoting Indian artisans. The brand aims to make this timeless art accessible to customers worldwide while staying true to its cultural roots.

Challenge: Streamlining Communication Across Channels

KCPC Bandhani faced significant challenges in managing customer inquiries, which were scattered across WhatsApp, Instagram, and email. The fragmented communication led to delays, missed opportunities, and difficulty in tracking customer interactions through their website, OnlineBandhej.com

Their goals included:

  • Centralizing customer communication to improve efficiency.
  • Automating responses to ensure prompt replies.
  • Enhancing engagement through personalized and timely messaging.

The Interakt Solution

KCPC Bandhani discovered Interakt while searching for a comprehensive communication tool. Interakt’s WhatsApp Business API offered a unified platform with powerful features tailored to their needs:

  1. Shared Team Inbox:
    Streamlined inquiries from various channels into one platform, enabling efficient team collaboration and faster response times.
  2. WhatsApp Notifications:
    Real-time updates for order confirmations, shipping details, and promotions enhanced customer satisfaction and engagement.
  3. Shopify Integration:
    Seamless e-commerce integration automated order management and notifications, saving time and reducing manual errors.
  4. Custom Auto-Replies and Chat Assignments:
    Enabled quick, personalized responses while ensuring inquiries were assigned to the right team members for efficient handling.

Results and Impact

Operational Improvements

Enhanced Patient Engagement

Cost Efficiency

Business Growth

Standout Features

Interakt has been a game-changer for our business. By simplifying communication and automating workflows, it has empowered us to better serve our customers and scale our operations effortlessly.

- CA Piyush Agarwal, Founder of KCPC Bandhani

Summing up

Since partnering with Interakt, KCPC Bandhani has transformed its customer communication strategy, achieving significant milestones in engagement, efficiency, and sales.


By integrating WhatsApp Business API into their operations, KCPC Bandhani has successfully preserved the essence of traditional wear while scaling their business to meet modern demands.

Ready to transform your business communication like KCPC Bandhani?